THE ART OF LEADERSHIP. Jeff Koons and the BMW 8 Series Gran Coupé.
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At the start of Jeff Koons’ career, working alone was the norm. But as projects and techniques evolved, working with...

BMW Today – Episode 31: Luxury class highlights – THE 7.
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Welcome. In this new episode of BMW Today the BMW 7 Series and its luxury features are in the focus. Learn some...

A place to take it all in. The BMW 7 Series Sedan.
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It's 8pm. The evening is taking hold, which the DJ begins to shift the tempo from laid back to a beat that makes you...

The first-ever BMW i4.
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The first-ever BMW i4 is designed with heritage, passion, and the future in mind.The BMW i4 combines optimized...

Carsharing tips from top experts - Changing Lanes #031. The BMW...
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In case you’ve ever been frustrated by a carsharing experience or thought “this could have been better”, this...

Glamping: what it is, and its top spots - Changing Lanes #030. The...
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Out in nature, but still with all the luxury you could want: that’s glamping. Glamping stands for glamorous camping,...

A table without a reservation. The BMW 7 Series Sedan.
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What's that in the background? It's the sound of light jazz setting the tempo while you prepare to take a seat at your...

A space to let off steam. The new BMW 7 Series Sedan.
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The calming sounds. A space to rejuvenate. The aroma of relaxation. In just a moment the temperature will be just...

BMW Today – Episode 30: Remote Software Upgrade.
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Welcome to BMW Today. In this episode you will learn more about the newest BMW Software Upgrade which just launched....

A ticket to be entertained. The BMW 7 Series Sedan.
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Can you hear it? The orchestra is warming up while the conductor prepares. Soon there will be a tap on the stand and...

BMW Today – Episode 29: SIM Live 2020
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In this episode of BMW Today we`re showing you new digital BMW cars... Sim racing is an ever-evolving technology, so...

BMW Today – Episode 27: THE 4 Convertible
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Welcome to this new episode of BMW Today. Fasten your virtual seatbelt and hit the road with the source of joy: The...

How to select your preferred BMW service partner -  BMW How-To
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In this video, BMW How-To will show you how to select your preferred BMW Service Partner in your BMW, online or using...

We are all #UnitedInRivalry. Teamed up with Cloud 9, Fnatic, Funplus...
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BMW is the partner of five of the most successful esports teams on the globe. Cloud 9 (US), Fnatic (UK), Funplus...

Feel the beat. The BMW iX maiden voyage through the night.
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It’s 2am. The streets are quiet but something’s stirring. Perhaps it’s just the witching hour, but the wanting to...