Nick Knight | The new i7

British photographer Nick Knight captured the new i7 with a stunningly unique photo and video concept.

Nick uses his style to transform not only the emotions of design through his elegance and individuality, but also how it makes you feel. Seeing the car through a new lens encourages a new way we should think about creativity.

It is a truly bold visualization, created to celebrate BMW's first fully-electric 7 Series. Embrace a new icon, and experience a stunning new perspective.

Learn more about the project with Nick Knight: https://b.mw/NickKnight

#THEi7 #ThisIsForwardism #BMW